Two Underrated Mobile Development Regions You Need To Know
Everyone knows that Turkey is a hot market and Vietnam is the next mobile powerhouse. That popularity makes them crowded and increasingly expensive. With skyrocketing... Read more.
Where will Asha Sharma take Xbox?
We take a closer look at Asha Sharma’s progress and plans three months into her tenure as CEO of Xbox... Read more.
Is The Era of Mobile “AI Slop” Games Here?
The rise of generative AI is changing how mobile games are made, but it also raises concerns about a surge of low-quality “AI slop” games flooding the market.... Read more.
LLMs for Games Consumer Research
We explore a slightly overlooked area of AI in game development: consumer research. We focus on recent studies aimed at leveraging the vast data within LLMs to replicate... Read more.
The State of UGC Games (2025)
To explore working with Naavik on your UGC games consulting needs, please contact us here. We'd love to chat. The user-generated content (“UGC”) train showed... Read more.
The State of the FPS Market
Today we analyse the PC FPS market and look back at the big events of the week.... Read more.
Mobile Game Genres: Winners & Losers
2023 was a flat year for mobile games, with overall downloads at 59.1B (-1.8% YoY) and revenue at $56.9B (-0.8% YoY). However, that’s the big picture. We thought... Read more.
Fortnite’s Next Era
Today we dive into Fortnite’s evolution, kickstarted with its Big Bang event. We stay on the Epic topic with our regular roundtable too. Finally, scroll down to... Read more.
How Honkai: Star Rail Reveals Cracks in the HoYoverse
There are only a few gaming studios in the world that are capable of releasing back-to-back global blockbuster hits. Supercell used to be the Western poster child... Read more.
Mastering the Player’s Journey
In this issue, we unpack how games team can better master the player’s journey, and we dissect our game of the week: Armored Core VI.... Read more.



