How Strategy & Card Games are Surviving Post-IDFA
This mobile F2P genre report is the first of many in Naavik’s Open Gaming Research Initiative. Every alternate month, we will perform a qualitative and quantitative... Read more.
Game Studios Get Behind the Camera
In this issue, we’re looking a closer look at what catalyzed the current moment for TV and film adaptations of gaming IP and what it means for the industry’s... Read more.
The New Fortnite Creative Millionaires
We examine the state of Fortnite’s UGC economy following the announcement of UEFN and Fortnite Creative 2.0.... Read more.
Could Gift Cards Be A Gold Mine For Games?
Roblox’s gift card program is an interesting case study for the rest of the games industry — it circumvents the App Store tax, brings in new & repeat spend,... Read more.
How Games Can Leverage TikTok
In this issue, we share our analysis on the mobile Match subgenre. We also take a look at how PlaySide Studios is using TikTok to cost-effectively turbocharge downloads... Read more.
Naavik’s 2023 Mini-Predictions
This week’s issue is a bit different. To kick off 2023, we’ve gathered predictions from across the Naavik team to forecast how this year may change the gaming... Read more.
What’s Next After Battle Royale? — Mobile F2P Shooters Genre Report
In Naavik Pro’s inaugural mobile F2P genre report series, we tackle the Shooters market. It covers the big picture genre data, digs into the key subgenres, discusses... Read more.
What’s Next After Battle Royale? — Mobile Shooters Genre Report
In Naavik Pro’s inaugural genre report series, we tackle the mobile shooters market. This report covers the big picture genre data, digs into the key subgenres,... Read more.
October 20, 2022: Market Updates
This week we analyze Huuuge’s Q3 earnings results, and cover the launches of Relic Strike and Torchlight: Infinite. We also round up all the key market updates.... Read more.
September 29, 2022: Market Updates
This week we analyze the App Store’s recent pricing changes, discuss Wooga’s $500M milestone with June’s Journey, and cover the launches of Single City and... Read more.



