
Finding Success with AI Agents and Content Creators
Today, we’re diving deep into the world of gaming innovation with a guest who’s been at the forefront of some of the industry’s most exciting trends from ... Read more.

Lessons In Writing and Directing Video Game IP
Writing and directing for transmedia is an often overlooked part of world building in video games, but as consumers it is one of the most memorable elements of ... Read more.

Fortnite Creative Economics with MustardPlays and Birdo
Fortnite has paid out roughly $500 million to creators since UEFN and Creator Economy 2.0 launched in March of 2023. These payouts, which have increased 32.5% Y... Read more.

Launching an AI + UGC Startup
When designing content creation tools for the masses, most platforms have to make trade-offs across accessibility, ease of use, capability, and power of the too... Read more.

How to Bring Brands to Roblox
Over the last few years, brands have increasingly gravitated to platforms like Roblox as a way to reach younger audiences. In 2023 alone, we saw 240 brand activ... Read more.

Monopoly Go! and Baldur’s Gate III: The Hasbro Perspective
Hasbro is known for iconic properties like Dungeons and Dragons and Monopoly, but is sometimes overlooked as the licensor of incredible video game successes suc... Read more.

Building the Next Game-as-a-Platform
Today, we explore what it takes to build the next big video game franchise powered by user-generated games. It's a daunting task as Epic Games paid roughly $320... Read more.

Toys x Games (with Spin Master)
Major toy companies like Spin Master, Mattel, and Hasbro have all been expanding their influence beyond traditional toys for many years. Spin Master, in particu... Read more.

Mastering the Roblox Meta
Roblox is approaching 350 million monthly active users. It’s a platform that generated $3.3 billion in bookings last year and paid $740 million to its develop... Read more.

Fortnite Creative Origins
Epic Games paid $320 million to over 25,000 creators in the last 12 months and during that time saw UGC content capture a whopping 35% of total Fortnite engagem... Read more.