Ananta

NetEase’s Ananta and The Future of Gacha

Today, we talk about Ananta, NetEase’s upcoming F2P open-world RPG, rumoured to feature no gacha mechanics, and what this move could mean for the company and the future of the genre. In our latest podcast episode, we discuss the “TikTok of Games” and dive into the possible future of on-chain creator earnings. Lastly, we bring you this week’s top news items as well as a fresh batch of content worth consuming.

UGC Games

The State of UGC Games in 2025

In this episode, host Devin Becker welcomes fellow Naavik host and consultant David Taylor to discuss insights from Naavik’s recent State of UGC Gaming deep dive and beyond. We discuss how leading UGC platforms are evolving and where they face the most promise and challenges, from Roblox’s growing ad and brand integrations to Fortnite’s challenge of escaping its battle royale roots. …

Fortnite Creative Economics

Fortnite Creative Economics with MustardPlays and Birdo

Fortnite has paid out roughly $500 million to creators since UEFN and Creator Economy 2.0 launched in March of 2023. These payouts, which have increased 32.5% YoY (measured from March through September), are showing no signs of slowing down. However, Fortnite Creative engagement as a proportion of total Fortnite engagement has actually declined as Epic…