AdTech Evolution: Navigating the Privacy-First Frontier

AdTech Evolution: Navigating the Privacy-First Frontier

Between Apple’s policy changes and growing government regulations, privacy concerns have sparked a significant shift in AdTech strategies. This episode investigates the potential for privacy-focused ads, exploring how companies are adapting to new regulations while still striving for effective targeting. Host Devin Becker is joined by Geeshan Willink, CEO of Nefta, to dig into the complexities of maintaining anonymity…

GDC Vibes / data.ai x Sensor Tower / Epic Announcements / US v. Apple

GDC Vibes / data.ai x Sensor Tower / Epic Announcements / US v. Apple

In this week’s Roundtable, the squad takes a deep dive into the unique atmosphere of this year’s Game Developers Conference (GDC), marked by a spirit of camaraderie and innovation amidst widespread industry layoffs. We then pivot to discuss the monumental acquisition of data.ai by Sensor Tower, setting the stage for what could become the definitive…

A Mario Movie Sequel / Activision’s New Union / Apple’s EU Troubles / Toys x Games

A Mario Movie Sequel / Activision’s New Union / Apple’s EU Troubles / Toys x Games

In this week’s Roundtable, the squad dives into the exciting news of a greenlit sequel to the Super Mario Brothers movie, with production once again helmed by Illumination. We speculate on the potential for spinoffs and the broader implications for video game adaptations. The conversation then shifts to Microsoft’s landmark recognition of Activision Blizzard’s 600-person…

China’s Regulations / Microsoft & EA Earnings / Apple’s Legal Challenges

China’s Regulations / Microsoft & EA Earnings / Apple’s Legal Challenges

In this week’s Roundtable, the squad dives into the public reversal of China’s proposed bans on game monetization tactics, plus ponders the future of these regulations and their impact on Chinese game stocks. We then shift focus to Tencent’s CEO’s candid reflections on the company’s 2023 gaming performance and its hopeful outlook on AI for…

Google Play vs. App Store Blockchain Policies / New Game Development Models

Google Play vs. App Store Blockchain Policies / New Game Development Models

In this week’s Roundtable, the squad discusses the latest news on how mobile platforms are enacting blockchain policies. In particular, we hit on Google Play’s new blockchain policy, how it differs from Apple’s App Store policy, how these rules affect mobile game design, and the overall current blockchain game development sentiment. Then we discuss how…