The Next Wave of Creator-Led Growth
For most of the past decade, creator marketing in games has been treated as a reach problem. Find the right influencer, negotiate an integration, track views, and... Read more.
Introducing Our New UGC Gaming Report
Let’s jump into this week’s issue where we bring you our latest report on the state of UGC games in 2026, alongside this week’s news and content worth consuming.... Read more.
The State of UGC Games (2026)
Big thanks to Naavik contributors Francois Courset, Tim Shepherd, and Aaron Bush for writing – and to Brendon Stock and Mike Gubman of Chartis.gg, the largest... Read more.
Naavik’s 2025 Recap
In today’s issue, we bring you our 2025 recap, talk about using AI in QA, and round up this week’s top news items and content worth consuming.... Read more.
The Business of Esports at EA
In this episode, host Aaron Bush sits down with Monica Dinsmore, Head of Esports at EA, to unpack her journey from finance and ops to leading esports... Read more.
Why the Games Industry Might Triple (Despite Its Challenges)
Former Nexon CEO Owen Mahoney joins Aaron Bush for a candid, wide-ranging conversation about the current and future state of the games industry.... Read more.
Has Esports Spring Officially Arrived?
Today, we explore the esports industry’s reemergence, diving deep into what led to its winter, what’s happening today, and whether its spring is truly in bloom.... Read more.
The Story of Medal: Shaping the Future of Gaming Content
Pim de Witte, founder and CEO of Medal, joins Aaron Bush to discuss his journey building a leading platform for capturing and sharing gaming moments. From... Read more.
Exploring the $70M Esports World Cup
The esports industry has heavily evolved over the past few years, and big moves continue to occur – especially out of Saudi Arabia. In this episode, host Aaron... Read more.
The Hard Truth About Ubisoft
Today, we look at Ubisoft’s continued underperformance and why it is still going down the wrong path. In our latest podcast episode we talk about brand marketing... Read more.
