In this week's Roundtable, the squad begins by discussing Stumble Guys' move to Xbox, which will now compete head-to-head with Fall Guys. We then shift gears to Valve's new initiative, testing an invite-only system that empowers developers to schedule their own daily deals, alongside a reverse in policy that now allows AI-utilizing games (given certain assurances). We also dive into the reconciliation between Activision Blizzard and NetEase, paving the way for Diablo 4's much-anticipated release in China. We also tackle the hefty $700M fine Google has agreed to pay for antitrust violations, and dig into Apple and Epic's failed appeals, which is leading to Apple's swift implementation of a 27% fee and auditing measures targeting web stores. Join us for all the latest games business news with Taylor Hurst, Maria Gillies, and host Devin Becker.
We’d also like to thank Nefta for making this episode possible. Nefta has created an advertising network that pays game publishers higher eCPMs on their iOS opt-out users and drives better results for advertisers. Learn more about how Nefta can boost your results at http://nefta.io.