For years, Western casual mobile F2P developers operated under the assumption that frictionless, streamlined experiences were the ultimate key to retention and monetization. While this continues to hold true in many ways, it has also resulted in developers actively avoiding content overload and complex systems in casual mobile genres. Today, Eastern publishers are systematically dismantling…
Today, we discuss live ops trends in mobile puzzle games, talk about Eve Online and how the studio behind it still maintains one of gaming’s most complex live worlds, and we also bring you this week’s top news and a fresh batch of content worth consuming.
In the past two years, Merge evolved from a subgenre dominated mainly by one company to a more competitive market with stronger contenders and new flourishing apps. In this essay we explore how Merge Mansion has created a new segment of merge and what it means for the future of the genre.
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