Games are a force for fun, but what if they could be a force for good, too? We sit down with Laura Carter, the founder of Longleaf Valley developer TreesPlease Games, and Jenny Xu, founder of Run Legends developer Talofa Games, to discuss launching and fundraising for studios with corporate social responsibility missions. Are green games sustainable, and which business models work when you have a “third” actor sharing the bottom line? STEPN created a craze for running games, but how does the fitness gaming industry move forward with a “lighter web3 touch” or move away from it entirely? What learnings have both founders had in their early soft launches and alphas, and how did they tackle early user acquisition on mobile? We also discuss a variety of social initiatives that AAA and mainstream gaming could do to make the world a better place
Games are a force for fun, but what if they could be a force for good, too? We sit down with Laura Carter, the founder of Longleaf Valley developer TreesPlease Games, and Jenny Xu, founder of Run Legends developer Talofa Games, to discuss launching and fundraising for studios with corporate social responsibility missions. Are green games sustainable, and which business models work when you have a “third” actor sharing the bottom line? STEPN created a craze for running games, but how does the fitness gaming industry move forward with a “lighter web3 touch” or move away from it entirely? What learnings have both founders had in their early soft launches and alphas, and how did they tackle early user acquisition on mobile? We also discuss a variety of social initiatives that AAA and mainstream gaming could do to make the world a better place.
