Candy Crushing It – King’s 10-Year Reign
In today's issue we present the last in our trio of archive deep dives: a look at Candy Crush and how it has dominated the charts for 10 years. Also, listen to our... Read more.
Roblox Success Stories: Blox Fruits, Brookhaven RP & Adopt Me!
In this week’s research essay, we’re taking a look a three of the most popular games on Roblox, how they operate and monetize, and what the success of these... Read more.
Candy Crushing It – King’s 10-Year Reign
Candy Crush Saga has been dominating the charts for an almost unbroken 10 years, a remarkable feat in the hotly contested casual puzzle space. This unyielding supremacy... Read more.
Boom Beach: Frontlines‘ Soft-Launch — The Good and Bad
Space Ape recently soft-launched Boom Beach: Frontlines, an innovative new twin-stick online shooter that leverages Supercell’s famed IP. Where does the game excel?... Read more.
What Catalyst Black Gets Right (and Wrong!)
Even though Super Evil Megacorp exploded into the public eye back in 2014 with the announcement of Vainglory, can they follow it up successfully with their next... Read more.
Skin in the Game – Selling Cosmetics in Social Titles (Part 2)
Part 1 was a primer on why you should care about monetizing cosmetics, the various different categories, and the benefits for players and developers. In Part 2,... Read more.
Clash Royale: 2021’s Comeback & 2022’s Struggles
In this essay, we discuss the recent history of Clash Royale — including all that contributed to the game’s 2021 comeback and its 2022 struggles. We also offer... Read more.
Power Tools: Monetizing Competitive Advantage in PvP Games
This is Part 2 of a 2-part series covering the selling of power in PvP mobile F2P games. In Part 1 we explored some of the more aggressive and blunt tools available... Read more.
April 28, 2022: Market Updates
This week we dig into Homa Games’ new strategic hire, anime-themed games, and the mobile soft launches of Frostpunk, Project Arrival and Just Cause. We also round... Read more.
Free Fire: Bringing Battle Royale to the World
Free Fire is a battle royale game that has taken the world by storm. We take a look at what led to the game's rise, it's prominence in key regions, dig into the... Read more.


